This season Diane von Furstenberg gave the fashion world a modern day update of the French Riviera style of the 1950s. The designer posed herself the question: what would an in her prime Bridget Bardot wear today?
The answer seemed to be that she would still favor quite a lot of girly gingham. But to better catch the summer sunlight beating down on the Cote d’Azur she would embellish her bra tops, flirty short day dresses or palm frond tunic top in glossy brightly colored sequins, micro crystals or reflective mirrored embellishments.
The smiling models certainly looked as if they were enjoying themselves as the late afternoon sun that beat down on the audience heightened the feeling of being smack dab in the middle of a summer heat wave.
But that is exactly what customers go to von Furstenberg for. Clothing that will bring a delighted smile to the face, give a bit more of a bounce to the step and always, always keep the woman in control of her feminine power. The brand’s new artistic director, Michael Herz, certainly got the DVF message loud and clear.
Even at her most playful, von Furstenberg makes sure to never lose track of the effect a woman in her clothing can have on the world.